Milwaukee City Wire

Cousins Subs® celebrated the grand opening of its newest location in Appleton, Wisconsin, at 3630 West College Ave. The store, marking the 95th location for the sub shop brand, opened with a ribbon-cutting ceremony in partnership with the Fox Cities Chamber of Commerce.

The 1,900-square-foot Appleton store is co-owned by Green Bay football legend Donald Driver as part of his partnership with Cousins Subs. It features a full-service drive-thru, seating for 28 guests, and the brand’s signature ‘Milwaukee Sub Shop’ ambiance. The decor includes natural wood, stone, and metal accents, reflecting Cousins Subs’ commitment to its Wisconsin roots and high-quality subs. Digital menu boards enhance the dining experience.

“We’re excited to celebrate the grand opening of our Appleton location and to have the support of the Fox Cities Chamber of Commerce,” said Jason Westhoff, president and CFO at Cousins Subs. “This new store represents our commitment to serving the Fox Valley community with fresh, made-to-order subs and exceptional service.”

The Appleton store offers an extensive menu including deli fresh subs, grilled subs, made-to-order sides, and catering options. Guests can enjoy dine-in, drive-thru, pick-up or delivery services. Online and mobile app ordering are also available. Members of Cousins Club, the brand’s point-based loyalty program, earn one point for every $1 spent both online and in-store.

For more information about Cousins Subs and its menu, visit www.cousinssubs.com.

About Cousins Subs

Wisconsin-based Cousins Subs®, a family-owned fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate nearly 100 sub sandwich shops throughout Wisconsin and Indiana. They provide guests with quality deli fresh and made-to-order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information visit cousinssubs.com or find them on Facebook, X (formerly Twitter), Instagram and TikTok.