Milwaukee City Wire

Cousins Subs has joined forces with Green Bay football legend Donald Driver to launch the Driven to Deliver Cheer campaign. This initiative, taking place from December 5 through December 12, aims to support children in need across the Fox Valley during the holiday season.

For every sub sold at seven participating Cousins Subs locations in the Fox Valley, 80 cents will be donated. The funds collected will be used to purchase toys for Children's Wisconsin Fox Valley Hospital. The participating locations include two in Appleton, two in Green Bay, one in Neenah, and two in Oshkosh.

Donald Driver expressed his enthusiasm for the partnership: “I’m excited to join forces with Cousins Subs to bring joy to children this holiday season,” he said. “Together, we’re delivering more than great subs—we’re delivering hope and smiles to kids who need it most.”

The campaign will culminate with Driver personally delivering the toys to Children’s Wisconsin Fox Valley Hospital, spreading cheer among local families.

“This partnership embodies the spirit of giving that defines Cousins Subs,” stated Justin McCoy, vice president of marketing at Cousins Subs. “We’re thrilled to work alongside our partner Donald to make a meaningful impact in the communities we call home.”

The Driven to Deliver Cheer campaign is exclusive to these seven locations. For further details or location information, visit www.cousinssubs.com.

Cousins Subs was established in 1972 by Bill Specht and his cousin. It operates nearly 100 sub sandwich shops throughout Wisconsin and Indiana and is committed to quality food and community support.