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Milwaukee City Wire

Sunday, March 9, 2025

Cousins Subs announces opening of new location in Janesville

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Christine a. specht Chief Executive Officer | Cousins Subs

Christine a. specht Chief Executive Officer | Cousins Subs

Cousins Subs is set to open a new location in Janesville, Wisconsin, on Monday, February 3. The company, which operates 95 locations including 59 corporately owned outlets, continues its expansion by bringing its signature deli fresh and grilled-to-order subs to the Janesville community. This move is part of Cousins Subs' reinvestment strategy in the Madison area.

The new restaurant will be located at 2117 W Court St. It will occupy a space of 2,200 square feet and feature a full-service drive-thru along with seating for 40 guests. The design includes the brand’s ‘Milwaukee Sub Shop’ décor, characterized by natural wood, stone, and metal accents that reflect the company's food philosophy and community connections. Digital menu boards are also included to enhance customer experience.

“We’re excited to open our doors to the Janesville community,” stated Joe Ferguson, executive vice president at Cousins Subs. “This location reflects our dedication to providing a great dining experience while building meaningful relationships with our guests and supporting the local community.”

Customers can enjoy Cousins Subs’ full menu of deli fresh subs and made-to-order sides through various service options including dine-in, drive-thru, pick-up, and delivery. Catering orders can be placed online as well. Members of Cousins Club, the brand’s loyalty program, will earn one point for every dollar spent both online and in-store.

The Janesville outlet will operate seven days a week from 10 a.m. to 10 p.m.

For further details about the new Janesville location or Cousins Subs itself, interested parties are encouraged to visit cousinssubs.com.

Wisconsin-based Cousins Subs was established in 1972 by Bill Specht and his cousin as a family-owned fast casual sub shop. The company aims to "Believe in Better" regarding both food quality and community support. With nearly 100 sub sandwich shops across Wisconsin and Indiana operated by Cousins Subs and its franchisees, they offer quality deli fresh and made-to-order grilled subs using only fresh ingredients on bread baked daily.

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