Quantcast

Milwaukee City Wire

Wednesday, September 10, 2025

Sen. Bradley of Wisconsin Senate authors bill creating film production tax credits

Webp 6q7ok5gs1pfl2xwwvzmiq7diw7jk

Marc Julian Bradley, Wisconsin State Senator for 28th District | Official Website

Marc Julian Bradley, Wisconsin State Senator for 28th District | Official Website

The new bill authored by State Sen. Julian Bradley seeks to encourage film production in Wisconsin through tax incentives and the creation of a State Film Office to oversee the program, according to the Wisconsin State Senate.

According to the Wisconsin State Legislature's official website, the bill was described as follows: "creating a tax credit for expenses related to film production services and for capital investments made by a film production company, granting rule-making authority, and making an appropriation. (FE)".

The following is our breakdown, based on the actual bill text, and may include interpretation to clarify its provisions.

In essence, this bill establishes a tax credit for film production companies operating in Wisconsin, offering 30% credits on wages and production expenses within the state. A new State Film Office will manage accreditations and allocations, with an annual cap of $10 million in credits. Companies can also receive credits for investments in film-related property in their first three years operating in the state. No single applicant may receive over $1 million in credits annually. Unused credits can be carried forward, and nonprofit entities can transfer credits. The bill requires an annual report and biennial audit on the credit program's efficiency and impact. Effective the day after publication or two days after the 2025 budget act's publication, whichever is later.

The bill was co-authored by Representative David Armstrong (Republican-67th District), Senator Dora E. Drake (Democrat-4th District), Senator Dan Feyen (Republican-20th District), Senator Chris Larson (Democrat-7th District), Senator Brad Pfaff (Democrat-32nd District). It was co-sponsored by Representative Brienne Brown (Democrat-43rd District), Representative Calvin T. Callahan (Republican-35th District), and Representative Steve Doyle (Democrat-94th District), along 31 other co-sponsors.

Julian Bradley has authored or co-authored another 27 bills since the beginning of the 2025 session, with none of them being enacted.

Bradley graduated from the University of Wisconsin at La Crosse in 2014 with a BS.

Bradley, a Republican, was elected to the Wisconsin State Senate in 2021 to represent the state's 28th Senate district, replacing previous state senator Dave Craig.

In Wisconsin, the legislative process starts when a senator, constituent, group, or agency proposes an idea for a bill. After drafting, the bill is introduced, numbered, and referred to a committee for review and public input. If approved, it moves through three readings and votes in both the Senate and Assembly. Once both chambers pass the same version, the bill goes to the governor, who can sign it, veto it, or let it become law without a signature. Only a small share of bills introduced each session ultimately become law. You can learn more about the Wisconsin legislative process here.

Bills Introduced by Julian Bradley in Wisconsin Senate During 2025 Regular Session

Bill NumberDate IntroducedShort Description
SB23104/29/2025Creating a tax credit for expenses related to film production services and for capital investments made by a film production company, granting rule-making authority, and making an appropriation. (FE)
SB17604/03/2025An income and franchise tax exemption for broadband expansion grants and for federal high-cost program funding for broadband expansion. (FE)
SB14103/21/2025Allowing an unlicensed person to use a motor vehicle and providing a penalty
SB13203/14/2025Classification of the crime of impersonating law enforcement officers, fire fighters, and certain other emergency personnel and providing a penalty
SB12503/14/2025A nuclear power siting study and time limits for taking final action on certain certificate of public convenience and necessity applications. (FE)
SB12403/14/2025Creating a board to organize, promote, and host a Wisconsin nuclear power summit. (FE)
SB11503/07/2025Department of Justice collection and reporting of certain criminal case data. (FE)
SB9303/07/2025Recommendation to revoke extended supervision, parole, or probation if a person is charged with a crime. (FE)
SB6102/21/2025Excluding expenditures funded by referenda from shared costs for the purpose of determining equalization aid for school districts. (FE)
SB5702/21/2025County sheriff assistance with certain federal immigration functions. (FE)
SB3602/12/2025An income tax exemption for cash tips paid to an employee. (FE)
SB3502/12/2025Law enforcement and firefighter annuitants in the Wisconsin Retirement System who are rehired by a participating employer. (FE)
SB2502/05/2025Court-issued criminal complaints in officer-involved deaths
SB1002/03/2025Access to public high schools for military recruiters

MORE NEWS